County Schools Now Using Digital Delivery System

NEWARK – Parents can expect to see fewer paper announcements and advertisements stuffed into their children’s backpacks this year as the school system converts to a digital flyer delivery program.

In an effort to improve efficiency, Worcester County‘s public schools are now using the Peachjar digital flyer delivery system to share information distributed by community groups.

“Paper flyers often get stuffed into backpacks or lockers, lost on the school bus or at afterschool programs and may not always make it home in time for the information to still be valuable,” said Carrie Sterrs, the school system’s coordinator of public relations. “Electronic flyers can put all of this information right at our families’ fingertips.”

At the beginning of November, the school system began distributing flyers electronically through Peachjar, a website that hosts the flyers. The site will be accessible through each school’s website and parents can also register to receive emails from Peachjar whenever a new flyer is posted.

“During the transition, students are still receiving some paper flyers, but the intention is to have everything going through Peachjar moving forward,” Sterrs said.

Peachjar allows for registered parents to receive flyers and other school district communications directly in their email inbox. Parents who have not registered can access the electronic flyers through their child’s school’s website.

“It puts this information at the fingertips of our families in a new and dynamic way,” Sterrs said. “They are able to share these communications through email or social media, add events to their personal calendars and sign up for school and/or community programs at the click of a button.”

She said schools were putting options in place — potentially bulletin boards and resource centers — for parents who didn’t have regular Internet access. Sterrs said the responses she’s received so far regarding the change have been positive.

“Many of the remarks I have received have been that parents like being able to access this information on the go from their mobile devices,” she said. “It’s my intention to add questions about Peachjar to our communications survey later this year to garner more concrete feedback.”

About The Author: Charlene Sharpe

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Charlene Sharpe has been with The Dispatch since 2014. A graduate of Stephen Decatur High School and the University of Richmond, she spent seven years with the Delmarva Media Group before joining the team at The Dispatch.